Thokozani

Thokozani Ovation Sauvignon Blanc 2016

Thokozani Ovation Sauvignon Blanc 2016

€ 7,50

inkl. 19 % USt zzgl. anfallender Versandkosten

Thokozani Ovation Merlot 2015

Thokozani Ovation Merlot 2015

€ 8,50

inkl. 19 % USt zzgl. anfallender Versandkosten

Thokozani CCV 2013

Thokozani CCV 2013

€ 7,50

inkl. 19 % USt zzgl. anfallender Versandkosten

Thokozani Rose 2015

Thokozani Rose 2015

€ 7,50

inkl. 19 % USt zzgl. anfallender Versandkosten

Thokozani SMV 2014

Thokozani SMV 2014

€ 12,80

inkl. 19 % USt zzgl. anfallender Versandkosten

Diemersfontein wine estate owner, David Sonnenberg, has been instrumental in the local community through his incorporation of various Black Economic Empowerment programs. Previously involved in clinical and industrial psychology in England, David returned to South Africa in 2000 to pursue the dream of developing Diemersfontein as an entity and with it a community that would benefit directly from the estate. David's own words to this regard are "The two go in parallel, because you cannot build a business without building the team".

The first of the vineyards at Diemersfontein were established in the 1970s and in 2000 by David's father. Now a third generation owner, David erected a wine cellar and went on to produce one of South Africa's most followed wine brands, Diemersfontein chocolate and coffee Pinotage. In 2007 David appointed 35 of his staff members, of varying races, as shareholds to the company Thokozani in an effort to empower his employees.

All marketing related practices are perrformed by the 35 shareholders whilst the wines of Thokozani are made by the winemaking team of Diemersfontein so as to reduce associated risk and costs. The wines of Thokozani have achieved international acclaim, particulartly in the Netherlands. It's about sharing the success of Diemersfontein with the community and not denying ownership thereof, as David maintains.

The empowerment program has resulted in all workers taking a more longer term approach to all aspects of the business which includes the notion of personal, accumulated wealth, historically denied to workers in South Africa. As a result the team decides more critically on the estate's development whilst instilling a true sense of pride amongst the team.

David foresees a time in South Africa's future where all people will unite in the workplace regardless of race. In his opinion he sees Black Economic Empowerment not only as sensical, but as everyone's moral and legal duty to fulfill. The imbalances of the past need to be corrected and all efforts thereto need to be done well.